Tuesday, November 30, 2010

HP's new ALM 11 helps guide IT through shifting landscape of modern application development and service requirements

Listen to the podcast. Find it on iTunes/iPod and Podcast.com. Read a full transcript or download a copy. Sponsor: HP.

Welcome to a special BriefingsDirect podcast series, coming to you from the HP Software Universe 2010 Conference in Barcelona the week of November 29, 2010. We're here to explore some major enterprise software and solutions, trends and innovations, making news across HP’s ecosystem of customers, partners, and developers. [See more on HP's new ALM 11 offerings.]

To learn more about HP’s application life-cycle management (ALM) news -- and its customer impact from the conference -- please welcome Mark Sarbiewski, Vice President of Product Marketing for HP applications. The discussion is moderated by BriefingsDirect's Dana Gardner, Principal Analyst at Interarbor Solutions.

Here are some excerpts:
Sarbiewski: The legacy approach is not going to be the right path for delivering modern applications. We’ve been hard at work for a couple of years now, recasting and re-inventing our portfolio to match the modern approach to software, going through them one-by-one.

You’ve got changes in how you are organized. You’ve got changes in the approach that people are taking. And, you’ve got brand-new technology in the mix and new ways of actually constructing applications. All of these hold great promise, but great challenges too. That's clashing with the legacy approach that people in the past took in building software.

We talk to our customers about this all of the time. It boils down to the same old changes that we see sort of every 10 years. A new technology comes into play with all its great opportunity and problems, and we revisit how we do this. In the last several years, it’s been about how do I get a global team going, focused on potentially a brand-new process and approach.

What are the new technologies that everybody is employing? We’ve got rich Internet technologies, Web 2.0 approaches and our technology is there. For composite applications, we’ve built a variety of capabilities that help people understand how to make the performance right with those technologies, keep the security and the quality high, while keeping the speed up.

So everything from how do we do performance testing in that environment to testing things that don’t have interfaces. And how do we understand the impact of change on the systems like that? We’ve built capabilities that help people move to Agile as a process approach, things like fundamentally changing how they can do exploratory testing, and how they can bring in automation much sooner in the process of performance, quality, and security.

Lastly, we’ve been very focused on creating a single, unified system that scales to tens of thousands of users. And, it’s a web-based system, so that wherever the team members are located, even if they don’t work for you, they can become a harmonious part of the overall team, 24-hour cycles around the globe. It speeds everything up, but it also keeps everyone on the same page. It’s that kind of anytime, anywhere access that’s just required in this modern approach to software.

How is software really supported?

When I talk to customers, I ask them, how they're supporting software. If we talk about software delivery, it's fundamentally a team sport. There isn't a single stakeholder that does it all. They all have to play and do their part.

When they tell me they’ve got requirements management in Microsoft Word, Excel, or maybe even a requirements tool, and they have a bug database for this, test management for that, and this tool here, on the surface it looks like they fitted everybody with a tool and it must be good. Right?

The problem is that the work is not isolated. You might be helping each individual stakeholder out a little bit, but you're not helping the team.



The problem is that the work is not isolated. You might be helping each individual stakeholder out a little bit, but you're not helping the team. The team’s work relates to each other. When requirements get created or changed, it's the ripple effect. What tests have to be modified or newly created? What code then has to be modified? When that code gets checked in, what tests has to be run? It’s the ripple effect of the work we talk about it as workflow automation. It's also the insight to know exactly where you are.

When the real question of how far am I on this project or what quality level am I at -- am I ready to release -- needs to be answered in the context of everyone’s work, I have to understand how many requirements are tested? Is my highest priority stuff working against what code?

So, you see the team aspects of it. There is so much latency in a traditional approach. Even if each player has their own tool, it's how we get that latency out and the finger-pointing and the mis-communication that also results. We take all that out of that process and, lo and behold, we see our customers cutting their delivery times in half, dropping their defect rates by 80 percent or more, and actually doing this more cheaply with fewer people.

In requirements management, one of the big new things that we’ve done is allow the import of business process models (BPMs) into the system. Now, we’ve got the whole business process flow that’s pulled right into the system. It can be pulled right from the systems like Eris or anything that’s putting in the standard business process modeling language (BPML) right into the system.

Business processes-focused

Now, everyone who accesses ALM 11 can see the actual business process. We can start articulating that this is the highest priority flow. This step of the business process, maybe it's check credit or something like that, is an external thing but it's super-important. So, we’ve got to make sure we really test the heck out of that thing. [See more on HP's new ALM 11 offerings.]

Everyone is aligned around what we’re doing, and all the requirements can be articulated in that same priority. The beautiful thing now about having all this in one place is that work connects to everything else. It connects to the test I set up, the test I run, the defects I find, and I can link it even back to the code, because we work with the major development tools like Visual Studio, Eclipse, and CollabNet.

It's hugely important that we connect into the world of developers. They're already comfortable with their tools. We just want to integrate with that work, and that’s really what we’ve done. They become part of the workflow process. They become part of the traceability we have.

What we hear from our customers is that the coolest new technology they want to work with is also the most problematic from a performance standpoint.

The bottom line is that the coolest new Web 2.0 front ends can now be very easily performance tested.



Modern requirements

We went back to the drawing board and reinvented how well we can understand these great new Web 2.0 technologies, in particular Ajax, which is really pervasive out there. We now can script from within the browser itself.

The big breakthrough there is if the browser can understand it, we can understand it. Before, we were sort of on the outside looking in, trying to figure out what a slider bar really did, and when a slider bar was moved what did that mean.

Now, we can generate a very readable script. I challenge anybody. Even a businessperson can understand, when they're clicking through an application, what gets created for the performance testing script.

We parameterize it. We can script logic there. We can suggest alternate steps. The bottom line is that the coolest new Web 2.0 front ends can now be very easily performance tested. So we don't end up in that situation where it's great, you did a beautiful rich job, and it's such a compelling interface, but only works when 10 people are hitting the application. We've got to fix that problem.

It speeds everything up, because it's so readable and quick. And it just works seamlessly. We've tested against the top 40 websites, and they are out there out using all this great new technology and it's working flawlessly.

Lots of pieces

If you think about a composite application, it's really made up of lots of pieces. There are application services or components. The idea is that if I’ve got something that works really well and I can reuse it as part of and combine it with maybe a few other things or in a couple of new pieces and I get new capability, I've saved money. I’ve moved faster and I'm delivering innovation to the business in a much better, quicker way and it should be rock-solid, because I can trust these components.

The challenge is, I'm not making up software made of lots of bits and pieces. I need to test every individual aspect of it. I need to test how they communicate together and I need to do end-to-end testing.

If I try to create composite apps and reuse all this technology, but it takes me ten times longer to test, I haven’t achieved my ultimate goal which was cheaper, faster and still high quality. So Unified Functional Testing is addressing that very challenge.

We've got Service Test which actually is incredible visual canvas for how I can test things that don't have an interface. One of the big challenges with something that doesn't have an interface is that I can't test it manually, because there are no buttons to push. It's all kind of under the covers. But, we have a wonderful, easy, brand-new reinvented tool here called Service Test that takes care of all that. [See more on HP's new ALM 11 offerings.]

That’s connected and integrated with our functional testing product that allows you to test everything end-to-end in the GUI level. The beautiful thing about our approach is you get to do that end-to-end, GUI level type of testing and the non-GUI stuff all from one solution and you report out all the testing that you get done.

Bring in a lot of automation to speed it up, keep the quality high and the time down low and you get to see it all kind of come together in one place.



So again, bring in a lot of automation to speed it up, keep the quality high and the time down low and you get to see it all kind of come together in one place.

Sprinter is not even a reinvention. It's brand-new thinking about how we can do manual testing in an Agile world. Think of that Instant-On world. It's such a big change when people move to an Agile delivery approach. Everyone on the team now plays kind of a derivative role of what they used to do. Developers take a part of testing, and quality folks have to jump in super-early. It's just a huge change.

What Sprinter brings is a toolset for that tester, for that person who is jumping in, getting right after the code to give immediate feedback, and it's a toolset that allows that tester to automatically figure out what test apps are supposed to go through to drop in data instead of typing it in. I don't have to type it anymore. I can just use an Excel spreadsheet and I can start ripping through screens and tests really fast, because I'm not testing whether it can take the input. I'm testing whether it processes it right. [See more on HP's new ALM 11 offerings.]

Cool tools

A
nd when I come across an error, there's a tool that allows me to capture those screens, annotate them, and send that back to the developer. What’s our goal when we find a defect? The goal is to explain exactly what was done to create the defect and exactly where it is. There are a whole bunch of cool tools around that.

The last point I’d make about this is called Mirror Testing. It’s super-important. It’s imperative that things like websites actually work across the variety of browsers and operating environments and operating systems, but testing all those combinations is very painful.

Mirror Testing allows the system to work in the background, while someone is testing, say on XP and Internet Explorer, five other systems, different combinations will be driven on the exact same test. I'm sitting in front of it, doing my testing, and in the background, Safari is being tested or Firefox. [See more on HP's new ALM 11 offerings.]

If there is an error on that system, I see it, I mark it, and I send it right away, essentially turning one tester into six. It's really great breakthrough thinking on the part of R&D here and a huge productivity bump.

What we hear from our customers is that they really do want their lives to be simplified, and the conclusion that they have come to in many cases is Post-It Notes, emails, and Word docs. It seems simpler at first and then it quickly falls apart at scale. Conversely, if you have tools that you can only work with in one particular environment, and most enterprises have a lot of those, you end up with a complex mess.

Companies have said, "I have a set of development tools. I probably have some SAP, maybe some Oracle. I’ve got built-in .NET, with Microsoft. I do some Eclipse stuff and I do Java. I’ve got those but if you can work with those and if you can help me get a common approach to requirements, to managing tests, functional performance, security, manage my overall project, and integrate with those tools, you’ve made my life easier."

When we talk about being environment agnostic, that’s what we mean. Our goal is to support better than anyone else in the market the variety of environments that enterprises have. The developers are happy where they are. We want them as part of the process, but we don’t want to yank them out of their environment to participate. So our goal again is to support those environments and connect into that world without disrupting the developer.

And, the other piece that you mentioned is just as important. Most customers aren’t taking one uniform approach to software. They know they’ve got different types of projects. I’ve got some big infrastructure software projects that I am not going to do all the time and I am not going to release every 30 days and a waterfall approach or a sequential approach is perfect for that.

Rock solid

I want to make sure it’s rock solid, that I can afford to take that type of an approach, and it's the right approach. For a whole host of other projects, I want to be much more agile. I want to do 60-day releases or 90-day releases or even more, and it makes sense for those projects. What I don’t want, they tell us, I don’t want every team inventing their own approach for Waterfall, Agile, or custom approaches. I want to be able to help the teams follow a best-practice approach.

As far as the workflow, they can customize it. They can have an Agile best practice, a Waterfall best practice, and even another one if they want. The system helps the team do the right thing and get a common language, common approach, all that stuff. That’s the process kind of agnostic belief we have.

The great news is that today you can download all the solutions that we’ve talked about for trials. We have some online demos that you can check out as well. There are a lot of white papers and other things. You can literally pull the software 30 minutes from now and see what I'm talking about.

On the licensing side, we believe that the simplest approach is a concurrent license, which we have on most of the products that we’ve got here. For all the modules that we’ve been talking about, if you have a concurrent license to the system, you can get any of the modules. And, it’s a nice floating license. You don’t have to count up everybody in your shop and figure out exactly who is going to be using what module.

The concurrent license model is very flexible, nice approach. It’s one we’ve had in the past. We're carrying it forward and we’ll look to continue to simplify and make it easier for customers to understand all the great capabilities and how to simply license so that they can get their teams to their modules for the capability they need.
Listen to the podcast. Find it on iTunes/iPod and Podcast.com. Read a full transcript or download a copy. Sponsor: HP.

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HP rolls out ALM 11 in Barcelona to expand managed automation for modern applications

Barcelona -- In the midst of what it calls a new wave of application modernization in the enterprise, HP on Tuesday rolled out the latest version of its application lifecycle management (ALM) platform here at the Software Universe conference.

The Application Lifecycle Management 11 platform works to automate application modernization from requirements management through quality and performance. HP sees this as an important innovation in a market where Forrester Consulting predicts 69 percent of IT decision-makers have earmarked 25 percent of their annual IT budget for application modernization—and 30 percent will dedicate over half their budget to the cause. [Disclosure: HP is a sponsor of BriefingsDirect podcasts.]

“Sixty-seven percent of organizations that have kick-started application modernization projects are failing,” says Jonathan Rende, vice president and general manager of the Applications Solutions business for HP Software & Solutions division. “Application teams that have to build, provision and create new critical business processes can’t keep up because they are relying on the old ways of doing things instead of the new way.”

HP application transformation

The ALM 11 platform and software solutions are part of that “new way.” Components of the HP Application Transformation solutions, these tools work to help enterprises gain control over aging applications and inflexible processes that challenge innovation and agility -- by governing their responsiveness and pace of change. It’s all part of the Instant-On Enterprise that embeds technology into everything it does. ALM 11 essentially automates workflow processes across multiple teams. [See more on HP's new ALM 11 offerings.]

“Applications are central to everything CIOs are doing right now,” Rende says. “It’s literally how companies are differentiating themselves -- and doing so in more efficient and effective ways with more value added. ALM 11 creates a single, unified system that allows business analysts, developers, security professionals, quality professionals and performance professionals to collaborate.”

By establishing this set of criteria, everybody can see what is coming and what the status is, and why there are changes if there are changes.

[Read an interview with HP's Mark Sarbiewski on the uses and benefits of the new ALM portfolio.]

Rende also points to benefits such as risk-based decisions of application releases via ALM Project Planning and Tracking capabilities, rapid application delivery with HP Agile Accelerator 4.0, reduced business risk from application failures, and automatic import of business process models (BPM) into ALM’s Requirements Management to visualize business process flows and augment textual requirements.

Rend notes that HP isn’t working in a vacuum, either. “Everybody has a mix of different applications and environments. Many times they are cobbling them together and integrating because the business processes that are critical cut across many different systems,” Rende says. “Our solution is agnostic to the technologies.”

Release Management

A
nother major focus of ALM 11 is Release Management -- the ability for program and project managers to establish milestones and criteria and measurements in real-time. The module works to answer the questions, “What’s coming?” and “Is it ready?” or “Has it been tested successfully?”

“Many requirements for new apps come from production, and DevOps sit on that line between operations and applications,” Rende says. “By establishing this set of criteria, release milestones, and GANTT charts, everybody can see what is coming and what the status is, and why there are changes if there are changes.”

HP ALM platform also offers new versions of HP Quality Center and Performance Center 11. These solutions work to help simplify and automate application quality and performance validation to lower operational costs, freeing up investments to innovating applications in the delivery phase.
BriefingsDirect contributor Jennifer LeClaire provided editorial assistance and research on this post. She can be reached at http://www.linkedin.com/in/jleclaire and http://www.jenniferleclaire.com.
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The adaptive web: Helping to bridge the CIO-CMO divide

This guest post comes courtesy of Dr. Scott Brave, co-founder and CTO of Baynote, a provider of digital marketing optimization solutions. He can be reached at brave@baynote.com.

By Dr. Scott Brave

CIO and CMO. Until very recently, many still believed these two roles couldn’t be more extreme in their differences. The stereotypical CMO was creative and guided by gut feel, whereas the CIO was steadfast, risk averse and driven by empirical evidence.

The emergence of the real-time web and its impact on customer expectations has pulled these two seemingly polar opposite disciplines much closer together. Real-time services like Twitter, Facebook and improved behavioral targeting technologies are pushing consumer expectations for instant, extremely personalized experiences to an all-time high.

This trend has forced the CIO and CMO to work in lockstep on digital marketing initiatives aimed at staying as close as possible to what the customer wants.

However, the reality is that while both sides understand their shared goals depend on working with the other, the relationship between the CIO and CMO is more often not a happy marriage. According to the CMO Council’s recent CMO-CIO Alignment Imperative report, there is a good amount of consensus among CMOs and CIOs on the central role of technology in improving the customer experience, but neither group feels like they are getting the job done.

Biggest struggle

Their single biggest struggle has become all about figuring out ways to adapt the experience – across the web as well as via mobile and email – to seemingly insatiable user expectations. This sentiment is consistent with recent M&A activity that signals the importance of web optimization technology: Adobe acquired Omniture last September; and IBM has gobbled up CoreMetrics, Unica, and most recently, Netezza for $1.7B.

The reality, however, is that current optimization approaches are still very manual and provide a rear-view mirror look at customer intent, making it impossible to target the customer in an accurate and scalable way. Alas, the CIO/CMO dilemma continues.

What we need is to build a smarter approach that allows companies to adapt to their customers’ needs in real-time.



What we need is to build a smarter approach that allows companies to adapt to their customers’ needs in real-time. The concept of collective intelligence, which I’ll address below, will be critical to achieving this vision -- something I like to think of as an adaptive web.” That is, a digital experience that is always relevant and based on users’ current intent and interests. It also must be device-agnostic, especially important given the increased mobility of the online experience -- a challenge analyst firm Forrester calls “the Splinternet.”

The adaptive web is in fact central to what Gartner calls “Context-Aware Computing”, the idea that social analytics and computing will produce knowledge about individual context and preferences, allowing companies to predict and serve them what they want. According to Gartner, this model adapts interactions with the customer based on context, in contrast to today’s experience which is very reactive.

So, how close are we to building a truly end-to-end adaptive web?

To no surprise, there are numerous technical and psychological challenges for building an adaptive web. Namely, I see three primary roadblocks:
  • Privacy Issues: To deliver adaptive experiences, we have to pay attention to what people are doing online in the first place. Different users have varying levels of comfort. We’ll have to find some sort of middle ground where the value of an adaptive experience greatly outweighs users’ privacy concerns.

  • Deciding on the Method: Second, there’s determining the approach itself. Do we need a “metalayer” over the web? Some sort of toolbar or plug-in that could connect users’ entire web experiences across devices? Do ISPs need to get involved at the network level to watch every site users’ visit and how they engage with it? These are all options to consider – some more realistic than others - but the path is murky at best at this point.

  • Determining Users’ Intents: The third obstacle is the biggest obstacle of all: pure science. It’s not a trivial problem to automatically pinpoint and serve up an experience based on a user’s current intent and context. As someone who has devoted his life’s work to studying human/computer interaction, I can’t emphasize this enough. Predicting what people want and need, and adapting their web experience in real-time is perhaps one of the remaining “big picture” challenges facing technologists.
Collective intelligence

Let’s revisit collective intelligence and its role in making the adaptive web a reality. Collective intelligence refers to the process of gathering insight from a group of like-minded individuals online, often implicitly, based on their shared navigation and engagement patterns. A central concept of collective intelligence is to aggregate behaviors of the silent majority of visitors across the spectrum of digital channels, augment that information with the expertise of super-users and provide the most relevant information that meets every individual user’s goals.

Not doing so will have profound implications for their organizations, most notably lost revenues and customer loyalty.



An obvious benefit to using collective intelligence is one of mere scale: it enables machines to draw conclusions about an individual's current intent based on the knowledge and experiences of the larger community. It also gives us the power to efficiently deliver automated and real-time experiences to users. This would be very difficult within any user-by-user scenario, which again poses enormous difficulties in matters of scale.

The CIO and CMO understand why their success depends on better IT/marketing alignment. Now, the challenge will be for them to deliver. While there’s no silver bullet, I believe collective intelligence has the potential to help them form a much more harmonious and strategic partnership. CIOs and CMOs must formulate their strategies for collective intelligence, context-aware computing and other technologies enabling the adaptive web right away.

Not doing so will have profound implications for their organizations, most notably lost revenues and customer loyalty.
This guest post comes courtesy of Dr. Scott Brave, co-founder and CTO of Baynote, a provider of digital marketing optimization solutions. He can be reached at brave@baynote.com.
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ThinPrint works to take cloud printing to mainstream

With companies putting more applications and data into Internet clouds, cloud printing is gaining momentum in the enterprise.

Vendors large and small are getting into the game. HP has made major announcements while Google has hinted at the future. Apple has begun services for iOS devices. Smaller companies like HubCast and ThinPrint have entered the fray. Yet, for all the attention, though, cloud printing is still not mainstream.

BriefingsDirect recently caught up with Thorsten Hesse, manager of Innovative Products for ThinPrint, to discuss the business drivers of cloud computing, the various options available, and the obstacles to wider-spread adoption of the technology.

BriefingsDirect: What are the business drivers of cloud printing adoption?

Hesse: In general, talking about printing is quite boring for most people. But people want to print. They need to print. They don’t want to talk about it, but they want to use it. They just want it to work.

Companies spend a lot of money for new printers, for printer management and print driver administration, for unused print outs, unnecessary paper and toner consumption, and for support and help desk. Printing is one of the most cost-intensive things in IT. Many companies also don’t want to be locked in with a specific vendor.

Increasing use

Another aspect is the increasing use of cloud applications and services. How do you print from cloud offerings like Salesforce or Google Apps? Mostly you create a PDF. Well, then you need a device that can print PDFs. Additionally, the use of smartphones, tablets, and other mobile devices becomes more and more common, and these devices can‘t do that, or only in limited quality.

Altogether, there are at least six business drivers for cloud printing:
  • Printing is one of the most cost intensive IT services—and cloud printing can save cost and enhance productivity at the same time.
  • Printing technology today depends highly on printer manufacturers.
  • Companies want print on demand.
  • Companies use cloud applications, very often unplanned.
  • Employees are becoming increasingly mobile.
  • Employees use new types of devices.
BriefingsDirect: What are the different options for cloud printing in terms of delivery?

Hesse: There’re three different delivery models. First, there is private cloud software. The first delivery model is that we sell software to our customers that they install in their environment, for example in their data center or on an Amazon server in the cloud.

This might sound far off, but as soon as customers manage their internal desktops from the cloud with Microsoft Intune, it will be a logical step to do the same with the printers.



They buy, own, and control the software. The other end of the spectrum is a pure cloud printing service. And then in the middle we've got the hybrid cloud, where some parts are run internally in the private cloud and others in the public cloud.

BriefingsDirect: Is cloud printing secure? What makes is it secure?

Hesse: First of all, the user can print content without needing to store it on the device, which brings all the advantages of central data storage -- secure and updated data in one place, no files lost when device is lost, and availability of service. The user can trigger the print job to the printer. He can also identify the printer.

BriefingsDirect: How is cloud printing evolving?

Hesse: Our solution is evolving in many directions. On top of offering print management as a software product that the customer can purchase and install internally, we’ll offer it as a cloud service. This will be a public cloud service. Customers can run it from the cloud. They can then control their internal printing environment from the cloud.

This might sound far off, but as soon as customers manage their internal desktops from the cloud with Microsoft Intune, it will be a logical step to do the same with the printers. This will evolve into a complete print management solution that can then be used not only to control the printing environment, but to build in policies to enhance it along the way.

BriefingsDirect: What is holding businesses back from adopting cloud printing?

Hesse: They mostly don’t know what’s possible, as the discussion is fogged by limited public cloud printing solutions.
BriefingsDirect contributor Jennifer LeClaire provided editorial assistance and research on this post. She can be reached at http://www.linkedin.com/in/jleclaire and http://www.jenniferleclaire.com.
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Sunday, November 28, 2010

InfoBoom seeks US IT pros to take telephone survey, get stipend

The Infoboom, a site to which I regularly contribute for pay, is doing some research to learn more about how IT and business technology professionals meet their information needs.

The research involves a one-hour telephone interview and they are offering $100 American Express gift certificates to people who complete the survey.

Apply to be interviewed here.

You must be based in the U.S. and you must have significant involvement with business technology, but other than that they are pretty flexible.

This is not a marketing pitch and nobody's going to try to sell you anything. IBM, which underwrites the site, just really wants to know more about what its audience needs. Thanks!